Privacy Policy
Last updated: 2026-08-10
Introduction
At Attractify, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. This policy applies to all services provided by Attractify, including our talent attraction platform, career sites, landing pages, recruitment tools, and related features.
Information We Collect
We collect the following categories of personal data:
- Contact information such as name, email address, company name, and phone number when you are invited to the platform or contact us.
- Job application data such as full name, email, phone number, cover letter, CV files, and LinkedIn profile submitted by candidates via career sites and landing pages.
- Responses to custom questions asked during job applications.
- Organization data such as company name, logos, images, and branding materials uploaded to the image bank and career sites.
- Technical data such as IP address, browser type, device information, and usage patterns collected automatically.
- Tracking data from integrated advertising platforms (see the tracking pixels section below).
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services and platform features.
- Manage job applications and candidate communication via our recruitment tool (Attractify Hire™).
- Generate and publish career sites and job landing pages.
- Create and manage recruitment campaigns and advertisements.
- Produce analyses and reports such as Digital Talent Index™ and AI Talent Reputation™.
- Communicate with you about your account and our services.
- Ensure the security and integrity of our platform.
Cookies and Consent
We use cookies divided into four categories that you can manage via our cookie popup:
- Necessary cookies: Required for the website to function properly. These cannot be disabled.
- Functional cookies: Enable enhanced functionality and personalization, such as language settings.
- Analytics cookies: Help us understand how visitors interact with the website by collecting anonymous statistics.
- Marketing cookies: Used to display relevant advertisements and measure campaign results.
You can change your cookie preferences at any time via the cookie popup shown on your first visit, or through your browser settings.
Tracking Pixels and Advertising Platforms
Our platform supports integration with the following tracking technologies that our customers can enable on their career sites:
- Google Tag Manager (GTM) – for managing tracking tags.
- Google Analytics 4 (GA4) – for web analytics and visitor statistics.
- Meta Pixel (Facebook) – for ad optimization and audience targeting on Facebook and Instagram.
- LinkedIn Insight Tag – for advertising and conversion tracking on LinkedIn.
- TikTok Pixel – for ad optimization on TikTok.
- Snapchat Pixel – for ad optimization on Snapchat.
These tracking pixels are installed on the customer's career sites and are subject to each platform's own privacy policies. The customer is responsible for informing their visitors about which pixels are active.
Candidate Data and Job Applications
When candidates apply for positions via our career sites or landing pages, the following data is collected and stored:
- Personal information (name, email, phone number).
- CV files uploaded with the application.
- Cover letters and responses to custom application questions.
- LinkedIn profile information (if the candidate chooses to share this).
- Application source and status throughout the recruitment process.
Candidate data is stored securely and is accessible to the organization that published the position. The organization is the data controller for candidate data collected via their career sites.
File Storage and Images
We store files and images uploaded by users, including:
- Company logos and branding materials.
- Images for career sites, the image bank, and advertisements.
- CV files from job applications.
- Cover images and videos for career sites and landing pages.
All files are stored securely in cloud-based infrastructure with encryption and access controls.
Data Storage and Security
All data is stored in secure cloud-based infrastructure. We apply industry-standard security measures, including encryption of data in transit and at rest, role-based and organization-based access controls, and regular security monitoring. Access to the platform is restricted to invited users and governed by role and organization-based permissions.
Third-Party Services
We may share your information with third-party service providers who assist us in operating our platform and conducting our business. This includes cloud storage services, email providers, and advertising platforms. These parties are obligated to keep your information confidential and use it only for the purposes we specify, in accordance with our data processing agreements.
Your Rights
Under GDPR and other applicable laws, you have the right to:
- Access your personal data and request a copy.
- Correct inaccurate or incomplete data.
- Delete your personal data (right to be forgotten).
- Restrict or object to the processing of your data.
- Export your data in a machine-readable format (data portability).
- Withdraw your consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
Contact Us
If you have questions about this Privacy Policy or our data practices, or if you wish to exercise your rights, please contact us at privacy@attractify.se.
